Marketing Management is a master program in English at Tilburg University.
The master's program in Marketing Management offers students who aspire a marketing career the opportunity to gain an internationally-respected qualification in marketing management. Offering exceptional scope and depth to the subjects studied, your new knowledge will span everything from branding and developing advertisements to setting up new distribution channels and managing communications.
Perspectives are drawn from economics, strategy, and economic psychology to examine the key tasks of every marketing manager: obtaining knowledge of market segmentation, gaining insights into consumer decision-making and using marketing instruments. Learn how to apply theoretical knowledge to develop new and better approaches to marketing in practice.
Location: Tilburg, the Netherlands
Duration: 1 year
Main Subjects: Research in Marketing, Brand Management, Marketing Channel Management, Marketing Communication
Possible careers: Product/brand manager, Account manager, Communication manager, Commercial manager, Marketing Manager, Sales manager, Consultant, Product developer, Academic career
• Bachelor's degree in Business, Business Economics or Management
• Legalized translation of the diploma (if not in English)
• GMAT (minimum 600 score)
• TOEFL with minimum 90 score or IELTS with minimum 6.5 or CAE or CPE
• Motivation letter
For more information, please CLICK HERE.