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Marketing Management


Marketing Management is a bachelor's program in English at Hanze University.

The Marketing Management programme: a fully English-taught Bachelor of Business Administration programme, preparing you, in internationally mixed groups, for excellent starting positions in the field of marketing management. The programme focuses on online marketing, evidence-based and hands-on sales management and marketing communication management. The Marketing Management programme is a 4 year programme, with 2 semesters of marketing work experience, an internship and a graduation project, included to boost your CV.
Hanze University of Applied Sciences, Groningen is a  high ranking university of applied sciences in the Netherlands (3rd out of 11) in terms of quality and student satisfaction (2015). Hanze ranks as the number 25 university in the world as to total number of student start-ups (2016, U-Multirank).
Groningen is the best student city in the Netherlands, with a population of 200,000 people, including 57,000 students. Officially the youngest and safest student city in the Netherlands.

Location: Groningen, The Netherlands

Duration: 4 years

Main subjects: Marketing Research, Online Marketing, Business Communication

Internship: during the third year

Admission requirements:
• Transcript of Records-original and translated in English
• Registration (UNIFY will make it for you)
• ID Card Copy
• Certificate of proficiency in English, one of the three - IELTS (minimum 6.00), TOEFL (minimum 80) or Cambridge Advanced

For more information, please click HERE.